ABOUT

We deliver consumer traffic in-store and online at an incredible return on advertising spend . Yet the name is more than that. We help clients reach consumers 24/7, whenever and wherever they’re consuming. Online, On-air, On everywhere.

Always On is also a mantra. We work hard to keep clients “on” all the time – yet not over budget.

I.E. – For 20 years we’ve kept Pechanga Resort and Casino on the air every single day in the Los Angeles DMA even though their budgeted broadcast TV flights are based on a 22-week schedule. Ask us how. Seriously.

We also produce award winning omnichannel content that delivers more fire power for the dollar.

 

TESTIMONIALS

  • “Over the past five years, we’ve been very pleased with how quickly and efficiently the team works to meet our tight turn times.

    They understand our product and the strict guidelines we must follow. The production from East to West coast is always seamless.

    They’re wonderful to work with.”

     

    S. Dove, Blue Cross Blue Shield of North Carolina

     

  • Bill Laske of Always On buys our TV, CTV, radio, out-of-home (billboards, posters and bus shelters), and all streaming.

    “In 20 years of doing restaurant marketing, I’ve never encountered anyone who can buy as efficiently as Bill. For example, in Q2, we spent $450k in TV, but we received more than $2m in placements!

    Unheard of! And he does this month after month, quarter after quarter, year after year. This is due to his buying style, his extensive experience and contacts, and always being on top of our business needs.

    I can tell you this, wherever I go from here, within the restaurant industry or not, Bill will be my media buyer. No one does it better. Period.”

     

    Former CMO, Norms Restaurant

     

  • “I have always enjoyed working with Mike Smith of Always On.

    Over the past 25 years they have been a trusted creative resource of mine. I am confident that no matter what comes up during a project, they will always take care of it.

    Their creative is excellent. They look for ways to maximize my budget and repurpose the footage they shoot so I have a library of video available for future uses.

    I trust that they will do a great job – they have the depth of experience, integrity and positive attitude that gives me peace of mind.”

     

    Sharonda Jones, West Coast University

     

  • “Bill Laske and MediaDex get the absolute most value for their clients, more than anyone in the market, by far.

    Oh, and he’s actually a nice guy and not a jerk!”

     

    AE, Large Satellite Sports Net

     

LEADERSHIP

Bill Laske
(Media Mixologist)
Bill brings more than 30 years of retail marketing and media planning and buying experience to Always On where he personally negotiates more than $20 million annually for various retail, restaurant, and entertainment clients.

Mike Smith
(Guy Who Comes Up With Stuff)
An expatriate of ad agency creative departments in New York and California, Mike has written and produced thousands of print ad, brochure, TV, radio, video and Web projects over the past 25 years.

Rick Thrasher
(Brand Sensei)
Rick has been helping brands improve marketing ROI for over 20 years, working with such clients as Toyota, Sony Playstation, Alcon Medical, Johnson Controls, and Fatburger driving strategy, go-to-market and advertising campaigns.